Sustainability is a Mindset, Not a Job

Many businesses are gearing up for sustainability by adding a position to oversee it.

Will adding a position without changing the way decisions are made actually lead to sustainable business practices within the organization?

It turns out that sustainable CEOs are making money while incorporating sustainable business practices into their daily practices, and that “sustainability” is a mindset and a way of doing business profitably in their companies, rather than a job position.

These articles provide a case for the “sustainability mindset” and list CEOs who are being recognized for doing it well:

And the Top 10 Most Sustainable CEOs Are… by Nick Aster,

Sustainability Mindset by Frits Hesselink,

Sustainability Starts When You Throw Away the Instruction Manual, by Saybrook University’s Organizational Systems Program (guest article) at



For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?
  7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
  2014 Axiom Business Book Award Winner 
  About 7 Lenses  @leadingincontxt  @7Lenses

© 2010 Leading in Context LLC 

About Linda Fisher Thornton
Linda Fisher Thornton is Founder and CEO of Leading in Context, and author of the award-winning book 7 Lenses. She teaches as Adjunct Assoc. Prof. for University of Richmond SPCS. She is leading a movement to help leaders and organizations Unleash the Positive Power of Ethical Leadership.

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