Grey Areas: Our Choices Define Us (Part 3)

By Linda Fisher Thornton

There will always be grey areas that aren’t covered by the ethics code. In grey areas, leaders “paint the boundary” of ethical choices others will make by how they navigate the ethical complexity when the boundaries are not clear.

Part 3 of this series Grey Areas: Our Choices Define Us includes cases to get you talking about interpersonal grey areas, and related articles for learning.

Starting the Conversation 

Talking About What Matters (Part 3)

Case Study: Is Withholding Information From Other Leaders Unethical?

Case Study: Think Before You Blame (The Culture May Be The Cause)

Ethical Interpersonal Behavior Graphic

Navigating Grey Areas

Dealing With Complexity? Use Ethical Thinking

Every Decision Changes the Ethical Culture Equation

What is Meaningful Leadership Part 4

Articles About Ethical Values As a Guidance System

Ethical Leadership: Complexity, Context and Adaptation

22 Resources For Developing Ethical Thinking

Use these resources to talk NOW about how ethical grey areas will be handled, before there’s a crisis. Once you decide how to decide, it is easier to handle grey areas when they appear.

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Where Ethics Should Be

By Linda Fisher Thornton

We need to be talking about where ethics should be… how and where it fits into real life. Too many leaders and organizations have crossed ethical boundaries and that seems to be all we’re seeing in the news headlines.

Starting the Conversation

When ethics is central to our decisions and actions, we are more likely to make good choices. To make that happen, we need to be talking about where ethics should be in a leader’s day to day schedule and an organization’s infrastructure.

  • How should ethics factor into an organization’s strategic plans?
  • How can we emphasize it in performance feedback and rewards?
  • Where should it be in monitoring and reporting?

If we aren’t having these conversations, we may have gaps in how we’re handling ethical prevention that can result in unexpected high visibility mistakes.

Places Where Ethics Should Be 

Organizations that tap into the power of ethical brand value and actively seek to prevent problems do more than talk about where ethics should be. They live it by making it central to their operations.

Here are some important conversation starters about where ethics should be in your thinking, your schedule and your goals and plans for the future:

Beyond the Shelf (not just in codes and manuals)

Plans and Strategy

People Management

Company Values 

Executive and Leader Development

Top of Mind (not afterthought or damage control)

Rewards and Promotions

Employee Hiring

Leader Expectations

C-Suite Behavior and Actions

Bringing ethics to life in an organization requires a systemic approach and powerful ongoing conversations. Where else do you think ethics should be in day-to-day leadership?

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Grey Areas: Our Choices Define Us (Part 2)

By Linda Fisher Thornton

This post is an updated version of a reader favorite. 

There Will Always Be Grey Areas

There will always be ethical grey areas.  We see plenty of information about lying, cheating, stealing and other obvious ethical violations. It is more difficult to know what to do when we encounter behaviors that fall into ethical grey areas, particularly in term of relationships with other people. Grey areas are difficult for anyone to handle but leaders bear the additional weight of needing to set the tone for the organization. Each decision impacts the ethics of the organization.

How We Handle Grey Areas “Teaches” Others (Whether Our Decisions Are Good or Bad)

If we are in leadership, we set the tone for what we want employees to do by what we do. That includes what we do about easy ethical problems (with clear right and wrong choices) and tough ethical problems (with no obvious right choices).

When we make good decisions, people watch what we do and also learn how to do that. If we make bad decisions, we teach others how to make bad decisions and those bad decisions can spread quickly throughout the organization.

How We Handle Grey Areas Paints a Border That Outlines Our Ethics

Sometimes “doing nothing” is an unethical choice. If we allow people to sabotage each other to win rewards, and withhold information from one another to appear more powerful, we are creating a culture that endorses negative interpersonal behaviors. We are “teaching” people that the organization values competition above collaboration and that “anything goes” to get the win.

If we “permit” sabotage and withholding information by not noticing and/or not addressing them, are we also endorsing more negative behaviors that people may see as similar, like bullying and employee harassment? We may be unintentionally sending the message that we allow even more negative behaviors in a broader context – Are we also endorsing withholding information from customers and other important stakeholders? What about regulators? If we allow people to withhold information at one level, are we unintentionally saying that withholding information is okay anytime, at any level?

How we handle the grey areas in how people treat each other paints a border that becomes the outline of our company’s ethics.

Ignoring Negative Behaviors Allows Them to Flourish

When it comes to organizational culture, not knowing is not a defense. When we ignore negative interpersonal behaviors, we send a powerful message across the company to ‘do more of that’!  If we use negative interpersonal behaviors or simply look the other way when we see negative behaviors, employees will too.

Negative behaviors that we choose to ignore don’t typically go away – they multiply when we fail to act because the behaviors are then assumed to be “accepted by leadership.” As leaders we need to walk around, to notice what’s going on, to create high-trust workplaces, to provide opportunities for meaningful communication, to ask people what’s getting in the way of their success, to talk about ethical behavior and to remove barriers to effective ethical performance.

People will follow our lead. When we ignore negative behaviors, we are saying that we accept those negative behaviors.

Work Through Grey Areas Openly – Retain the Ability to Paint the Ethical Border

As leaders, we need to regularly discuss the grey areas in what it means to behave ethically. This lets us help employees define ethical behavior clearly and provide input into the choices they make to be sure that they meet the expectations of the company.  As we learn more as a society about the impact of our choices and our behavior on others, there will continue to be more grey areas where employees will need guidance.

People can usually see ethical grey areas but they may be hesitant to ask for help. By keeping the conversation open and actively addressing grey areas, we retain the ability to define the ethical border. If we don’t talk about it, people will define that border on their own and may draw it outside of the company’s stated ethics codes and values.

Don’t take that chance. Ask employees which ethical issues they want to talk about.

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What is Meaningful Leadership? (Part 5)

By Linda Fisher Thornton

What is Meaningful Leadership? Making a Difference By Building a Better Society For the Future

In Part 1 of this series we looked at how leaders generate meaningful environments where others can thrive. In Part 2 we explored a leader’s own quest for authenticity. In Part 3 we looked at the role of powerful conversations and a focus on relational ROI. In Part 4, we examined how meaningful leadership requires truth-seeking based on ethical values. In Part 5 we’ll take a look at how meaningful leadership makes a difference by building a better society for the future. 

Meaningful leadership sees the world in terms of building a better future together. The important focus on together requires not drawing lines around “better” or “worse” people or creating “in” and “out” groups.

“My humanity is bound up in yours, for we can only be human together.”

— Desmond Tutu

Meaningful leadership invests in building a better future together. That means making hard decisions today that will get us closer to a peaceful, safe society that works for everyone. In order to make this commitment, meaningful leadership requires being able to imagine such a future.

“I know of no single formula for success. But over the years I have observed that some attributes of leadership are universal and are often about finding ways of encouraging people to combine their efforts, their talents, their insights, their enthusiasm and their inspiration to work together.”

— Queen Elizabeth II

Beyond imagining a better future, meaningful leadership requires actualizing it. That means making choices every day that show commitment to collective well-being on a global scale.

“The sole meaning of life is to serve humanity.”

— Leo Tolstoy

Is My Leadership Meaningful? 

Meaningful leadership cannot be accomplished by talking about meaning. It must go much deeper than that. Evaluate how your leadership measures up by exploring these three questions:

If others carry on the work I have started into the future, what will be the net effect of my leadership in each of the areas of meaningful leadership below?

Meaningful Leadership Means:

  • Making a difference by creating positive work settings that invite meaningful work
  • Taking the difficult journey to becoming an authentic leader
  • Inviting difficult conversations about how to live out ethical values in difficult situations
  • Placing a high priority of positive interpersonal behavior that brings out people’s best
  • Excavating the layers of meaning and truth in complex issues using ethical values
  • Imagining a better future, in a peaceful, safe society that works for everyone
  • Helping to build that better future together, on a local, national and global scale

How closely is my leadership aligned with building a better future together?

What could I do to improve, starting today, in at least one area on that list?

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What is Meaningful Leadership? (Part 4)

By Linda Fisher Thornton

What is Meaningful Leadership? Seeking the Truth & Excavating Grey Areas Using Ethical Values

In Part 1 of this series we looked at how leaders generate meaningful environments where others can thrive. In Part 2 we explored a leader’s own quest for authenticity. In Part 3 we looked at the role of powerful conversations and a focus on collective success. In Part 4, we’ll examine how meaningful leadership requires truth-seeking based on ethical values. 

Meaningful leadership searches for the truth in a complex world. This requires seeing the nuances and moving beyond oversimplified either/or choices. It means investing time and effort in peeling away the irrelevant and the inaccurate to get to the heart of issues.

“Truth, like gold, is to be obtained not by its growth, but by washing away from it all that is not gold.”

— Leo Tolstoy

Meaningful leadership requires being willing to live in disequilibrium, without having all the answers.

“To know, is to know that you know nothing. That is the meaning of true knowledge.”

— Socrates

On the mountains of truth you can never climb in vain: either you will reach a point higher up today, or you will be training your powers so that you will be able to climb higher tomorrow.”

— Friedrich Nietzsche

Meaningful leadership makes a lifetime commitment to learning and competence.

“Intellectual growth should commence at birth and cease only at death.”

— Albert Einstein

“Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.”

— Viktor E. Frankl

Meaningful leadership sees complex issues from multiple perspectives, including the important perspective of what is best in terms of ethical values. Failing to see issues in terms of ethical values means abandoning the guidance system of human civilization.

“The real voyage of discovery consists not in seeking new landscapes, but in having new eyes.”

— Marcel Proust

Meaningful leadership uses ethical values to understand difficult issues, digging into intent and impact and revealing the best choices for multiple stakeholders.

Meaningful leadership requires working through discomfort but it is worth the effort. Ask yourself:

  1. How carefully do I excavate complex issues before I make a decision or take a side?  
  2. How consistently do I use ethical values as the basis for excavating the grey areas?
  3. What could I do with my teams to help us all get better at basing our thinking process on ethical values?


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What is Meaningful Leadership? (Part 3)

By Linda Fisher Thornton

In Part 1 of this series we looked at how leaders generate meaningful environments where others can thrive. In Part 2 we explored a leader’s own quest for authenticity. In Part 3 we’ll look at the role of powerful conversations and a focus on collective success.

What is Meaningful Leadership? Real Conversations and Relational ROI

Powerful conversations get to the deeper recesses of issues that concern people and interfere with individual and collective success.

“Words mean more than what is set down on paper. It takes the human voice to infuse them with deeper meaning.”

— Maya Angelou

Meaningful leadership is relational, and leaders who are good at it think in terms of a sort of relational ROI.

“I believe that the most meaningful way to succeed is to help other people succeed.”

— Adam Grant

Leaders who are clearly committed to relational ROI balance out tasks and people and show that they understand that leadership is not all about them.

“We do not exist for ourselves alone, and it is only when we are fully convinced of this fact that we begin to love ourselves properly and thus also love others.”

—  Thomas Merton

When leaders are willing to, in the words of Maya Angelou, infuse conversations with deeper meaning, people feel more connected to their work and their teams.

When leaders place a priority on interpersonal awareness and positive interactions with others, people find a safe space to make a meaningful contribution.

Meaningful leadership doesn’t shy away from difficult conversations that meet an important human need to find meaning. Ask yourself:

  1. How open am I to talking about whatever difficult work-related topic people want to discuss?  
  2. How willingly do I dig into the details of what it means to live out our values, even when those values seem to conflict?
  3. What steps can I take to be more accessible, more open and more responsive to the human need for meaningful communication?

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What is Meaningful Leadership? (Part 2)

By Linda Fisher Thornton

What is meaningful leadership? In Part 1 we explored how leaders create meaningful work settings so others can excel. In Part 2, we look at a leader’s own quest for authenticity as a factor in meaningful leadership.

What is Meaningful Leadership? A Quest For Authenticity

Meaningful leadership is focused on authenticity, not just acquisition. That requires seeing beyond just portfolio growth to human growth. It means learning to see how the two are connected.

Authenticity means being aware of our own strengths and limitations and striving to be our best selves every day.

“Pride makes us artificial and humility makes us real.”

— Thomas Merton

Stepping away from the ego moves a leader into the territory of authenticity, a more objective place from which to lead. Authenticity includes being secure enough in ourselves to be open, honest and vulnerable with others. It helps us pay more attention to the well-being of others and not just ourselves.

 “It’s hard to practice compassion when we’re struggling with our authenticity or when our own worthiness is off-balance.”

— Brene Brown

In business, authentic leadership translates into authentic value creation, not just income generation.

“At its core, all authentic growth depends on more customers wanting more of what your company offers. Any other drivers – pricing gimmicks, heroic marketing efforts, forced acquisitions – are ultimately destructive.

— Patrick Lencioni

Meaningful leadership requires a commitment to self-awareness, growth and authenticity. Ask yourself:

  1. How clear is it to those I lead that I am committed to reaching for the highest levels of leadership capability?  
  2. How authentic am I with others on a day-to-day basis, realizing that authenticity includes being humble, respectful and compassionate with others?
  3. Who do I know who is a good role model for authentic leadership that I can learn from?

 

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What is Meaningful Leadership? (Part 1)

By Linda Fisher Thornton

In this 5-part “What is Meaningful Leadership?” series, we’ll look at 5 different aspects of meaningful leadership, each one revealing opportunities for leader awareness and growth. In Part 1, we’ll look at the importance of creating meaningful work settings.

What is Meaningful Leadership? Creating Meaningful Work Settings

Meaningful leadership is supporting others in their quest for meaning. Humans Need It. Great leaders help people find it.

“The least of things with a meaning is worth more in life than the greatest of things without it.”

— Carl Jung

Meaningful leadership sees beyond self-concern to the long-term success and well-being of others.

When the leader’s concern shows, people respond. Trust is built, and the group benefits in many ways.

Meaningful leadership fuels innovation, curiosity and collaboration.

People thrive. They can move beyond survival and self-preservation concerns to create great companies, great products and services, and great teams.

Meaningful leadership drives important business metrics.

“One of the things that drives humans is their need for meaning, and if you can make every job meaningful, then you will guarantee that every job will be done to its highest level of excellence.”

— Erwin McManus

When people thrive, they can do their best work. That drives engagement, retention and productivity, which contribute to profitability and other positive outcomes.

Meaningful leadership requires a commitment to self-growth and other-growth. Ask yourself:

  1. How well am I finding meaning in my own work as a leader?  
  2. How ready am I to provide a meaningful work setting for others?
  3. If I am ready, how am I making it a priority? If not, what do I need to do to get there?

 

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Ethical Leadership: Complexity, Context and Adaptation

By Linda Fisher Thornton

Ethical leadership requires growth, a willingness to acknowledge complexity and an understanding of the broader context in which we lead. Use these resources to improve your ethical awareness, learn about how the leadership context is evolving and check for learning blind spots.

To Learn About Ethics and Complexity:

To Learn About Ethics and Context:

To Learn About Ethics and Adaptation:

 

 

Special Series Celebrating the 2nd Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

Top 100 Leadership Blog

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©2018 Leading in Context LLC

What Happens When You Ignore Complexity?

By Linda Fisher Thornton

Ignoring complexity reduces the number of variables considered in a decision. That may seem convenient (see last week’s post) but it also removes the nuanced thinking that is necessary for ethical decision-making. With all the information available in a socially connected world, it is easy to fall victim to the quick oversimplified understanding of issues. This “quick glance” way of gathering information doesn’t reveal the breadth and depth of what’s really going on.

“The contemporary context also reflects the fact that issues associated with access to information and with technology may enhance the temptation and ease of making unethical choices.”

Mark Winston, The Complexity of Ethical Decision Making, Information Ethics

Basing decisions on “quick glance” information gathering is not just uninformed and unwise, it can be harmful. It is definitely in a leader’s best interest to learn about the nuances and avoid the temptation to make a quick potentially unethical decision. Here are some ways that removing complexity can get us into deep ethical trouble:

  • Without acknowledging complexity, we may only look at the variables we already understand and ignore others that are critical to the decision
  • Without acknowledging complexity, we may only look at the short-term impact and ignore the long-term risks
  • Without acknowledging complexity. we may decide only based on self-interest and personal gain
  • Without acknowledging complexity, we may leap into something that does more harm than good
  • Without acknowledging complexity, we may quickly show our ignorance to others who took the time to understand the nuances
  • Without acknowledging complexity, we may make our own job harder by creating more problems than we solve

We can’t simply review one or two articles that reinforce our own beliefs about an issue and make an ethical decision. It takes more effort than that to understand the variables. Who are the constituents? What are their needs and goals? What is the presenting problem? Is that a symptom of a bigger problem? Do we understand that bigger problem and how the two are connected? If we try to fix a symptom without addressing the cause how will that make things worse? What other global issues and trends impact this problem? How? What are the most ethical options given all of the connected variables? 

“Solving a problem” without understanding the context is like changing individual notes in a song without considering the effect on the song. The result can be a meaningless mess. 

Here’s the key point – There is no good leadership without ethical thinking and ethical thinking requires digging into the nuances of complex issues. In a global society, our problems are connected in intricate boundary-spanning ways. Globally, we have the thinking power to untangle our complex problems and make the best choices. We just need to choose to use it. 

 

Special Series Celebrating the 2nd Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

Top 100 Leadership Blog

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©2018 Leading in Context LLC

 

 

 

50 Trends to Follow in 2018

By Linda Fisher Thornton

What trends will impact your business this year? Get settled in with your favorite morning brew and review these 50+ trends impacting business and leadership decisions in 2018. Adapting to these broad changes will require constant shifts in leadership direction and focus, while staying grounded in positive ethical values.

50 Trends To Follow in 2018:

Digital Trends and Observations From Davos 2018, McKinsey and Company  (5)

Tech Trends 2018, Deloitte

5 Key Sustainability Trends For 2018, Britta Wyss Bisang, Ethical Corporation

Thinking inside the subscription box: New research on e-commerce consumers
Tony Chen, Ken Fenyo, Sylvia Yang, and Jessica Zhang, McKinsey

10 Workplace Trends You’ll See in 2018, Dan Schawbel, Forbes

14 Leadership Trends That Will Shape Organizations In 2018, Forbes

5 Trends for 2019,Trendwatching.com

Top 10 Global Trends For 2018, Euromonitor International

Upcoming Megatrends 2018 Report: When Trends Converge, Doug Warner, HP

9 Technology Mega Trends That Will Change The World In 2018, Bernard Marr, Forbes

6 Retail Trends For 2018, Gabrielle Mitchell, ANZ bluenotes

Top 5 IoT trends transforming business in 2018, Chris O’Connor, IBM

Help your leadership team be ready for what’s ahead. Keep an eye on these trends and discuss what they mean for your business.


To learn how to adapt your leadership to increasing global expectations, read 7 Lenses: Learning the Principles and Practices of Ethical Leadership.

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

Leaders: Can You Control Ethics?

By Linda Fisher Thornton

The question for today is “Can we control ethics?” Leaders have tried to control ethics with compliance-based systems (based on rules and penalties) but that does not tend to inspire people to ethical action. Leaders have tried to control ethics by running a tight ship, closely managing workers, but that does not bring out the best in people and may lead to workers not caring about protecting the company’s reputation. 

How Can We “Control” Ethics?

The catch about ethical performance and action are that they are driven by a performance system, and a system cannot be “controlled” in the literal sense. Systems are complex, and one action does not necessarily generate a particular desired reaction. In other words, the performance context and leadership matter greatly in the results a company will get. 

Thinking Drives Behavior

Another complicating factor in the ethical performance system is that thinking drives behavior. Ethical thinking is a competence that many leaders have not yet mastered, and the gap is evident in the headlines about ethical scandals in the news. We cannot let reflexive thoughts drive our choices or we may only look out for our own interests and ignore a wide array of complex ethical issues. 

Does Control Have Any Place in Ethics?

I do believe that control has an important place in an ethical system. I’m talking about the important role of self-control. Self-control can be thought of as a “moral muscle” that improves with practice, according to Roy F. Baumeister

“Philosophers and psychologists have been discussing the importance of self-control for ages. Plato, for example, argued that the human experience is a constant struggle between our desire and rationality, and that self-control is needed to achieve our ideal form.”  

Kai Chi (Sam) YamHuiwen LianD. Lance FerrisDouglas Brown, Leadership Takes Self-Control. Here’s What We Know About It, Harvard Business Review

When leaders try to “control” others to manage ethics, their efforts are misplaced. Only by controlling themselves and carefully managing the ethical performance system will they be supporting ethical choices and building an ethical organization. 

Ethical leaders model self-control, putting in the effort to make tough ethical choices instead of making easy unexamined decisions.

Ethical leaders control their thoughts, intentionally aligning decisions with ethical values.

Ethical leaders control their actions, taking care that those actions are ethical and appropriate.

Ethical leaders control their tongues, aligning what they say with respect, care and inclusion. 

Leaders who commit to continual learning will see that they must

  • Support continual learning and demonstrate it for others
  • Manage their own ethics carefully and set an example for others
  • Hire ethical people
  • Manage the ethical performance system carefully, aligning expectations, training and support, feedback and rewards with ethical values

These leadership actions help create the conditions for ethical success. It all starts with the leader demonstrating self-control. 

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

 

Trust: The Force That Drives Results

By Linda Fisher Thornton

When leaders trust and are trustworthy, this brings out their best and fuels a virtuous cycle that brings out the best in others and releases the potential of the organization for great performance. 

Ethical Leaders Are Trustworthy and They Choose to Trust Others

When we choose to trust, we access a higher level of capacity in ourselves and our organizations. When we are consistently trustworthy, people know they can count on us to support their success.

How Does Trust Drive Results?

Once thought by business leaders to be “soft,” trust is now proven to be a “results-changer.” Here is a sampling of the many ways trust transforms organizations:

  • It “accelerated growth, enhanced innovation, improved collaboration, stronger partnering, better execution, and heightened loyalty.” Franklin Covey, The Business Case For Trust, SpeedofTrust.com
  • “Trust has been elevated to a C-suite issue, not an afterthought, because consumer trust converts into bottom-line benefits; in our study, half of respondents say they are willing to pay a premium for products and services from companies they trust.” Cognizant, The Business Value of Trust

To move the trust conversation forward in your organization and boost important metrics, use the 12 Principles I shared – to TAP Into Trust!

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

 

Trends In Ethical PR

By Linda Fisher Thornton

It is a difficult time to be in PR and Communications. The stakes are high and it’s easy to miss the mark. I spoke at the Virginia Professional Communicators Conference on Saturday, as the group celebrated its 60th Anniversary. We had lively discussions about how to see ethical nuances clearly when the issues are complex.

Today I am sharing quotes from articles about PR trends in navigating the complexity of today’s social issues while protecting reputation and brand value.  

PR  Plays a Critical Role in Brand Reputation

“PR pros are often referred to as The Brand Police for their work in reputation management, their efforts to preserve the health of the brand and to keep the public “cup of goodwill” full.”

Deidre Breakenridge, Five Reasons Why Business Leaders Are Relying on Public Relations in 2018, Nasdaq Market Insite

The Current Environment Requires PR Pros To Develop New Skills 

“Successful PR practitioners of the future must also be adept at business, content creation, environmental scanning, managing people, ethics, purpose-driven corporate social responsibility, stakeholder engagement and interpreting data and analytics.” 

Donald K. Wright, What Lies Ahead For Public Relations in 2018?

Brands Need to Be Clear on Values Before Speaking Up

“The famous Alexander Hamilton quote applies nicely here: “If you don’t stand for something, you will fall for anything.” Consider this an invitation to figure out what your brand stands for.”

SproutSocial, Championing Change in the Age of Social Media

Practitioners Need Robust Support 

“Millennial practitioners indicated they did not feel prepared to offer ethics counsel…Four factors were found to significantly impact Millennials’ perceptions of preparedness: mentors, ethics courses in college, employer-provided ethics training, and PRSA/PRSSA ethics training.”

Marlene Neill and Nancy Weaver, Institute For Public Relations, Ethics Study Identifies Need For Training & Mentors in the Workplace

Global Ethical PR Principles Available

“The International Communications Consultancy Organisation (ICCO) has called on the worldwide PR industry to stand by 10 principles of ethical behaviour…The Helsinki Declaration (has) been launched today, aimed at uniting the global PR industry under a single banner of ethical behaviour. It takes into account the increasing influence of PR around the world, and the considerable dangers associated with unethical behaviour.”

ICCO, ICCO announces Helsinki Declaration for ethical behaviour at ICCO Global Summit 2017

Consumers Expect Brands to Take A Stand on Social Issues

“Two-thirds of consumers (66%) say it’s important for brands to take public stands on social and political issues…Not only do they want to hear from brands, but they expect brands to converse in intelligent and impactful ways.”

“The data demonstrates that people find brands’ voices most credible when an issue directly impacts their customers, employees or business operations.”

SproutSocial, Championing Change in the Age of Social Media

Putting all of the pieces together in ways that result in ethical communication takes practice. Ongoing ethical development for PR professionals helps them learn to navigate the complexity of the current environment and avoid public blunders. If you want to dig into the 7 Lenses Model to learn how to see the nuances of ethical issues, this post will get you started – Seeing the Nuances of Ethical Leadership (a Developmental Model)

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

© 2018 Leading in Context LLC

 

29 Flawed Assumptions About Leadership

By Linda Fisher Thornton

I was pruning shrubs this week and it occurred to me that we have many mistaken assumptions about leadership that can lead us to make bad choices. Those flawed assumptions are like the deadwood we prune away from our plants in the spring.

…If we don’t prune regularly, the deadwood affects our growth and success.

Here are 29 flawed assumptions about leadership, in no particular order. It’s time to get rid of these beliefs that are the deadwood holding back our leadership and our teams.Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

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