Ethical Leaders Don’t Put the Brakes on Learning

By Linda Fisher Thornton

When leaders stop learning, they generate friction. Professionals who work with a leader who has “put the brakes on learning” are likely to experience conflict and dissatisfaction. A leader’s failure to learn starts a chain reaction that harms individuals and teams. 

How a Leader Who Puts the Brakes on Learning Affects a Team

  • Leader decisions based on outdated information frustrate competent team members and reduce their effectiveness.
  • Uninformed leader decisions often stray into unethical territory, with the leader pushing forward, pressuring team members to do what they know is not ethical right. 
  • Some highly talented team members working with an uninformed leader begin to look for other work.
  • Team members pressured to do things they know are not ethically right leave the team to find better working conditions. 
  • The departure of highly talented team members further reduces the effectiveness of the team.
  • The reputation of the team is damaged, making it hard to attract good people to fill positions.
  • Positions that remained unfilled put additional pressure on existing team members. More team members may decide to leave to find better leadership.  

When leaders put the brakes on learning, it cripples the whole team, starting a downward spiral to ineffectiveness. It damaged reputation and engagement metrics. It affects results. 

Ethical Leaders Learn

Responsible leaders know that learning must continue for a lifetime. Only then can they be ready to  make ethical choices as they handle the challenges of leadership. 

Good drivers don’t drive with the emergency brake on. Good leaders don’t put the brakes on learning. 

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

 

Trends In Ethical PR

By Linda Fisher Thornton

It is a difficult time to be in PR and Communications. The stakes are high and it’s easy to miss the mark. I spoke at the Virginia Professional Communicators Conference on Saturday, as the group celebrated its 60th Anniversary. We had lively discussions about how to see ethical nuances clearly when the issues are complex.

Today I am sharing quotes from articles about PR trends in navigating the complexity of today’s social issues while protecting reputation and brand value.  

PR  Plays a Critical Role in Brand Reputation

“PR pros are often referred to as The Brand Police for their work in reputation management, their efforts to preserve the health of the brand and to keep the public “cup of goodwill” full.”

Deidre Breakenridge, Five Reasons Why Business Leaders Are Relying on Public Relations in 2018, Nasdaq Market Insite

The Current Environment Requires PR Pros To Develop New Skills 

“Successful PR practitioners of the future must also be adept at business, content creation, environmental scanning, managing people, ethics, purpose-driven corporate social responsibility, stakeholder engagement and interpreting data and analytics.” 

Donald K. Wright, What Lies Ahead For Public Relations in 2018?

Brands Need to Be Clear on Values Before Speaking Up

“The famous Alexander Hamilton quote applies nicely here: “If you don’t stand for something, you will fall for anything.” Consider this an invitation to figure out what your brand stands for.”

SproutSocial, Championing Change in the Age of Social Media

Practitioners Need Robust Support 

“Millennial practitioners indicated they did not feel prepared to offer ethics counsel…Four factors were found to significantly impact Millennials’ perceptions of preparedness: mentors, ethics courses in college, employer-provided ethics training, and PRSA/PRSSA ethics training.”

Marlene Neill and Nancy Weaver, Institute For Public Relations, Ethics Study Identifies Need For Training & Mentors in the Workplace

Global Ethical PR Principles Available

“The International Communications Consultancy Organisation (ICCO) has called on the worldwide PR industry to stand by 10 principles of ethical behaviour…The Helsinki Declaration (has) been launched today, aimed at uniting the global PR industry under a single banner of ethical behaviour. It takes into account the increasing influence of PR around the world, and the considerable dangers associated with unethical behaviour.”

ICCO, ICCO announces Helsinki Declaration for ethical behaviour at ICCO Global Summit 2017

Consumers Expect Brands to Take A Stand on Social Issues

“Two-thirds of consumers (66%) say it’s important for brands to take public stands on social and political issues…Not only do they want to hear from brands, but they expect brands to converse in intelligent and impactful ways.”

“The data demonstrates that people find brands’ voices most credible when an issue directly impacts their customers, employees or business operations.”

SproutSocial, Championing Change in the Age of Social Media

Putting all of the pieces together in ways that result in ethical communication takes practice. Ongoing ethical development for PR professionals helps them learn to navigate the complexity of the current environment and avoid public blunders. If you want to dig into the 7 Lenses Model to learn how to see the nuances of ethical issues, this post will get you started – Seeing the Nuances of Ethical Leadership (a Developmental Model)

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

© 2018 Leading in Context LLC

 

29 Flawed Assumptions About Leadership

By Linda Fisher Thornton

I was pruning shrubs this week and it occurred to me that we have many mistaken assumptions about leadership that can lead us to make bad choices. Those flawed assumptions are like the deadwood we prune away from our plants in the spring.

…If we don’t prune regularly, the deadwood affects our growth and success.

Here are 29 flawed assumptions about leadership, in no particular order. It’s time to get rid of these beliefs that are the deadwood holding back our leadership and our teams.Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

© 2018 Leading in Context LLC

22 Resources For Developing Ethical Thinking

By Linda Fisher Thornton

This week I’m sharing a collection of hand-picked resources that will help you upgrade your thinking. With all of the ethical messes in the news recently, this seems to be the right time to help you focus on PREVENTION as applied to thinking. It’s our thinking, after all, that determines what we decide to do under pressure. 

Ethical thinking has many important qualities, and one of them is that it is INTENTIONAL. It doesn’t happen on its own. Passive thinking is not likely to lead to ethical decisions or actions. Ethical thinking has to be intentional, developed and practiced. 

Use these resources to develop your ethical thinking skills. After upgrading your skills, you’ll be able to handle ethical issues at a higher level of complexity:

  The Missing Domain: Ethical Thinking

 The Missing Domain: Ethical Thinking Part 2

FINAL CHANGE THIS MANIFESTO_Page_01 What is Ethical Thinking? (and “What Ethical Leaders Believe”)

Ethics To Understand Complexity, Use 7 Dimensions of Ethical Thinking

Rethinking “Smart” Leadership in an Ethical Context

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

Ten Thinking Traps That Ethical Leaders Avoidthinkglobal8 Posts and a Trend Report on Global Thinking

Ethical Leaders Take Time to Think

Context and Responsibility 3Ethical Leaders Understand the Context

MORE READER FAVORITES:

Ethical Grey Areas: Our Choices Define Us

Our Thinking is an Ethical Driver

Which Values are Ethical Values?

Fear is a Poor Advisor

Thinking Beyond Disciplines: Why We Need It

Five Unintended Consequences of Linear Problem-Solving

Take Your Thinking up a Notch: Strategies For Solving Complex Problems

Traps in How We Think About Leading: The Case of Focusing Too Much on Budget

Passive thinking does not work. As humans, we are flawed thinkers, and if we don’t manage the flaws in our thinking, those flaws will drive our choices. 

Get ready to lead in the volatile and unpredictable future. Read one of these resources each day to upgrade your thinking.

 

Follow The Leading in Context Blog for a new article each week!

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To Learn More, Read the Guide To Ethical Thinking and Leadership: 7 Lenses, Now in Its 2nd Printing!

TAP Into Trust With These 12 Principles

By Linda Fisher Thornton

Every organization needs to pay attention to trust. Trust improves metrics including productivity, employee satisfaction and ethical brand value. It makes organizations better places to work, places where people want to invest time and plan careers. 

After months of discussions, writing, sorting and voting, a small group of Trust Across America Trust Alliance members (I am honored to be among them) created a tool to stimulate conversations about organizational trust – The 12 Principles for TAPping Into Trust. If you are ready to invest in building trust, this tool will help you generate discussions within your organization.

TAP INTO TRUST

Click the button to TAP INTO Trust and access the 12 Principles (in English, Spanish, French and Arabic). 

How will you use the 12 Principles?

Here are questions you might ask your teams:

  • Which of the 12 Principles For TAPping Into Trust are our strengths?
  • Which represent areas where we need to do better?
  • What would it look like if we improved how we follow each principle on our “do better” list? What is our plan for closing those gaps?

In other Trust Across America news, Barbara Kimmel has announced that “the 10th anniversary issue of TRUST! Magazine explores the role good governance plays in building trustworthy organizations through interviews with lead directors, board chairs and CEOs.” Check out the full issue Here

When we choose to take the trust journey, we are always learning and improving. Let’s keep the conversation open. Share in the comments how these 12 Principles are helping you TAP Into Trust!

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

© 2018 Leading in Context LLC

Seeing The Nuances Of Ethical Leadership (A Developmental Model)

By Linda Fisher Thornton

Ethical leadership is not a position or a task. It is a complex array of roles, relationships and processes, and yet we use one term, “ethical leadership,” to talk about it. And in using that term, we often mean different things. 

What Then is Ethical Leadership?

Why has it been so difficult for researchers to agree on a single definition of ‘ethical leadership?’ Here are some important reasons: 

  • Our understanding of responsible leadership depends on where we are in our own moral development
  • People are writing about it from many different perspectives and using many different words to describe it
  • In leadership competence there are many possible combinations 

By “many possible combinations,” I am referring to the reality that leaders are not all competent in all aspects of ethical leadership and they vary in which areas they have mastered. A leader might excel at following laws, for example, but not know how to work well with diverse groups of people. Or a leader could be great at making a short-term profit, but not good at thinking long term and protecting the planet.

A Developmental Definition

Leadership is a changing process. It is difficult to define it because as the world changes, our understanding of what it means to lead responsibly in that world changes. Because it is a changing process, it is best viewed from a developmental perspective.

Leaders need to tackle complexity directly. Oversimplified approaches to complex problems lead to high profile ethical failures. 

Leaders need a way to understand their own learning and development that helps them keep up with  increasing ethical expectations.  The developmental model outlined in by book 7 Lenses (now in its 2nd printing) frames “ethical leadership” as a developmental continuum based on these assumptions:

  1. People grow
  2. People’s understanding of leadership responsibility grows as they learn and develop as human beings
  3. The way that people view life and reality will impact their leadership philosophy
  4. Times change
  5. The standards for acceptable behavior and leadership evolve as times change
  6. The world is complex and connected
  7. The complexity and connections raise the stakes on us as leaders and require us to think using a higher level of complexity
  8. Thinking at a higher level of complexity means we can consider more constituents and more variables when making decisions

Some ways of interpreting “ethical leadership” are more responsible than others. If we are going to use the term “ethical leadership” to refer to an entire spectrum of developmental levels, we will need a way to talk about the nuances of ethical competence. Applying the 7 Lenses model gives us a way to talk about those nuances. Here are two examples:

Regardless of level or title, the most competent ethical leaders make it a priority to learn and they struggle to stay competent in all 7 dimensions of ethical responsibility as the world changes. 

How will this developmental model help you talk about the nuances of ethical leadership? 

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

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© 2018 Leading in Context LLC

Fear is a Poor Advisor (Moving Us Away From Ethical Thinking To Protect Us)

By Linda Fisher Thornton

When we make decisions based on FEAR, our brains switch on the lower-level processor – which makes decisions based on a FIGHT-OR-FLIGHT response. The decision-making power of that part of our brain is extremely limited, turning our thoughts to lower level responses like “RUN!” or “HIT THEM FIRST.” Obviously, ethical decisions must be based on better thinking than “RUN” and “HIT THEM FIRST.”

Fear is a Poor Advisor

Our fear response takes us into PROTECT and DEFEND mode, and that mode causes us to shelter in place, retrench and protect our own interests. It drastically restricts the breadth of our thinking and doesn’t give much energy to thinking about our impact – what our choices will do to others.

Fear may generate feelings of anger as we turn our energy to “protect and defend.” Anger, like fear, is a poor advisor that pulls us away from ethical choices. 

“Anger results in systematic processing of anger-related information and selective use of
heuristics to evaluate information… This kind of processing is less than optimal for making ethical decisions because it induces biased, risky, and retaliatory thinking (Moons & Mackie, 2007).This type of encoding and use of social information results in alimited, self-focused interpretation of the situation, which has the potential to result in retaliatory or self-serving behaviors.” (Lenhart & Rabiner, 1995).

The Influence of Anger, Fear, and Emotion Regulation on Ethical Decision Making, Human Performance,Vol. 26, Iss. 4, 2013
According to the University of Lausanne video, Unethical Decision Making in Organizations“Fear is an emotion that works at high speed without involving reason. “  “Fear… may ultimately lead to ethical blindness.” In a way, it’s like snow blindness, when you can only see snow in all directions and lose your bearings. When the dominant emotion is fear, people lose their ethical grounding and may quickly wander away from the organization’s values. It’s not a conscious choice, since their brains have automatically switched to lower-level decision making to protect them from real or perceived harm. Fear creates a blindness that blocks our ability to see past the immediate threat. 
Ethical Leadership is a Fear-Free ZoneGreat leaders build trust and work hard to remove fear from the workplace. We know that fear works against efforts to maintain an ethical culture. Creating a fear-free zone should be a top leadership priority in organizations wanting to protect reputation and ethical brand value. 
Ethical Thinking is Intentional.Before you make key decisions this week, be sure fear isn’t blinding you to ethical consequences. To make sure it doesn’t happen to others, take the time to talk with your team. Ask them “Are we working in a fear-free zone?” “What could we do to improve?” “How well are we staying grounded in the ethical values our organization says are important?”

Subscribe to this Blog For a New Thought-Provoking Article Each Week!

 

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Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

© 2018 Leading in Context LLC

5 Years of Top Posts: Leading in Context Blog

By Linda Fisher Thornton

This week I’m sharing selected Top Posts By Year from the Leading in Context Blog. It’s a time capsule of the issues you thought were most important over the last 5 years. For each year, I have selected a theme that reflects the topics and focus of the top posts.          

2017: Adapting To Increasing Stakeholder Expectations

Everyone is a Stakeholder at Some Level

Ethical Leadership is About Service, Not Privilege

Ethical Leadership: The “On” Switch For Adaptability

Talking About What Matters (Part 1)

2016: Understanding Leader Roles, Responsibilities & Relationships

10 Ways the Leadership Relationship is Changing (Part 1)

Great Leaders are Other-Focused

The Future of Learning Isn’t About “Knowing”

2015: Becoming Our Ethical Best

Imagining the Future of Leadership

Just Say No to 10 Behaviors That Kill Competence

40 Ways to Build an Ethical Culture (An Ethical To Do List)

2014: Changing Ethical Leadership Expectations

10 Forces Fueling the Values-Based Leadership Movement

Understanding (And Preventing) Ethical Leadership Failures

What is the Ultimate Goal of Leadership?

2013 Theme: Leading Through Complexity While Building Trust

Dealing With Complexity in Leadership

Should Trust Be Freely Offered or Conditionally Earned?

Modeling Ethical Leadership and Behavior

These top posts are ones that readers found most useful. There will be many more compelling articles about ethical thinking and leadership coming in 2018. New posts are published weekly at LeadinginContext.com/Blog. If there are topics you want to learn more about in 2018, please suggest them in the comments!

 

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

Top 100 Leadership Blog

© 2018 Leading in Context LLC

 

 

Guest Interview: Stay On Top Of Your Work Podcast

By Linda Fisher Thornton

This week you can listen to a brand new interview I did with Kate Kurzawska, host of the Stay on Top of Your Work Timecamp Podcast! In the interview, I answer Kate’s top questions about ethical leadership, including these:

  • How do you lead teams ethically?
  • What should you consider when making a decision?
  • Why do people fail as leaders? 
  • What practices could help us avoid failing as leaders?
  • How do you manage the risk connected with people, with profits, with money, with every aspect of the company?
  • What’s the number one rule you couldn’t manage your work without? 

These questions are timely for leaders. Check out the answers in the podcast interview and transcript by clicking on the image above. Feel free to share your thoughts in the comments!

 

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

Top 100 Leadership Blog

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©2018 Leading in Context LLC

Leaders, Why You Need Disequilibrium (Part 2)

By Linda Fisher Thornton

This post is Part 2 in a series. In case you missed the first one, here is 450th Post: Leaders, Why You Need Disequilibrium (Part 1). In the first post, I explored why leaders need to embrace disequilibrium. In Part 2, I explore how disequilibrium helps leaders deal with catastrophic change.

Disequilibrium Drives Adaptation

Accepting disequilibrium instead of trying to fight it, we can turn our attention to figuring things out as the landscape changes around us.

“Pulling us out of our insulated silos.  Requiring leaders to seek out the signals reverberating out of these shifts, continually deciphering and determining what these signals are saying and asking ‘What you are going to do about it?'”

dculberh.wordpress.com, Transforming Tension and Disequilibrium Into Breakthrough Experiences

Deciphering the signals of a changing system, environment, organization and world keeps us on our toes. It helps us keep up with catastrophic change and still make good leadership choices. It helps us adapt instead of retrench when we face rapid change.

It Helps Us Navigate Perpetual Uncertainty

Change is not something we can prevent, or even”manage” in the traditional sense. Embracing disequilibrium helps us move forward, adapting our approaches and strategies to better “navigate the uphill terrain of perpetual uncertainty.”

5 Questions 

Use these 5 questions to check how well you are responding to disequilibrium:

  1. How deeply am I embracing disequilibrium?
  2. Where could I be fighting it, causing more difficulty than is necessary for myself and others?
  3. If I admitted that my earlier definition of “normal” was no longer possible, how would I think and lead differently?
  4. How will I carry out the improvements described in my answer to #3?
  5. How will those changes improve my leadership and the performance of my teams?

Subscribe to the Leading in Context Blog For a New Article Each Week!

 

Top 100 Leadership Blog

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

© 2018 Leading in Context LLC

 

 

450th Post: Leaders, Why You Need Disequilibrium (Part 1)

By Linda Fisher Thornton

This is the 450th Post on the Leading in Context Blog! In case you missed it, here is the 400th Post: The Journey to Meaning (Growth Required).

Disequilibrium is the sense of imbalance we feel as we deal with increasing complexity and change. This post, the first in a series, starts by exploring why leaders need to embrace it.

Avoiding Disequilibrium Is Harmful

Disequilibrium is not harmful to our leadership, unless we try to avoid it. That can cause us to retrench when change demands that we adapt.

“In today’s business world, change is inevitable. And if you’re only striving for equilibrium — which is all but impossible — you will merely continue doing the same thing, year after year, as the world moves on.”

Today’s Leaders Must Learn To Thrive In Disequilibrium, Forbes.com

If we try to avoid disequilibrium, we focus our attention backward, on returning to some “steady state” in the past instead of adapting forward.

Equilibrium Should Never Be Our Goal

We cannot return complex situations or systems to “normal” due to the rate of catastrophic change. “Normal” has become a perpetually moving target, never pausing long enough for us to get a good look. Understanding that equilibrium should never be our goal helps us make better leadership choices.

“Leadership is about knowing what the range is and managing others through the range of acceptable disequilibrium.”

Talenpac.com, The Range of Acceptable Disequilibrium

It helps for us to think about disequilibrium as a necessary part of leadership. It helps us grow and support others as they deal with change. Accepting disequilibrium as “the way things are” (and not something to be avoided) is important for successful leadership.

Ask yourself these questions about how well you’re dealing with disequilibrium:

  1. When do I avoid complexity and try to return situations to “normal?”
  2. How well am I handling the discomfort caused by disequilibrium?
  3. Do I routinely look backward or adapt forward?

Watch for the second post in this series, coming soon!

 

Special 5 Post Series Celebrating the Second Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

Top 100 Leadership Blog

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©2018 Leading in Context LLC

 

Dealing With Complexity? Use Ethical Thinking (Guest Post)

By Linda Fisher Thornton

We all need better ways to deal with difficult situations. Thinking on autopilot or going with our “gut instinct” won’t guide us through the ethical grey areas. Michael McKinney published an article I wrote that digs into how to lead through complexity. It is a timely topic, and as I shared in the article, “many leaders I talk with have a feeling that there is a more meaningful way of thinking and leading than what they’ve been seeing. “

EthicsThis article explains that “there is no ‘good leadership’ without ethical thinking” and shares the framework from the book                  7 Lenses as a tool for making ethical choices in complex situations.

When we ground our choices in ethical values, we consider our impact on constituents in the short run and over the long run. That’s what good leadership is all about.

Read the article on the Leading Now Blog. Comment here to let me know what you think!

 

 

Special Series Celebrating the 2nd Printing of 7 Lenses

Why Ethical Thinking Matters (Part 1)

Why Ethical Thinking Matters (Part 2)

Why Ethical Thinking Matters (Part 3)

Why Ethical Thinking Matters (Part 4)

Why Ethical Thinking Matters (Part 5)

 

Top 100 Leadership Blog

LeadinginContext.com  

©2018 Leading in Context LLC

 

Why Ethical Thinking Matters (Part 5)

By Linda Fisher Thornton

To celebrate 7 Lenses going into its second printing, this is the fifth post in a special series focused on Why Ethical Thinking Matters. In case you missed them, take a look at Why Ethical Thinking Matters (Part 1),  Why Ethical Thinking Matters (Part 2), Why Ethical Thinking Matters (Part 3) and Why Ethical Thinking Matters (Part 4)I’m hoping the strategies shared in this series will give you a fresh perspective on your plans for developing leaders in 2018.

You may already realize that ethical thinking is important, and if you do, I ask you to spread the word. To help you champion the cause in your organizations and on social media, I have included the business case below.

If you ask a room full of leaders to define ethical thinking, you’ll get dozens of different answers. Leaders struggle with increasing complexity and accelerating change and they may think that they know how to use ethical thinking. The problem is that the ethical thinking they have been using for years isn’t helping them now. Our thinking skills don’t just upgrade themselves as if set on “automatic upgrade.” Leaders have to practice struggling through ethical issues at increasingly higher levels of complexity.

Ethical thinking doesn’t just “happen” by itself in a rapidly changing global environment – the landscape is constantly changing and ethical expectations are increasing

As ethical challenges increase, leadership thinking needs to increase accordingly for leaders to keep up. If we use outdated software to run our most critical systems, they won’t be reliable and our business credibility will break down. The same is true for outdated leadership thinking. 

Ethical Awareness is Increasing

Corruption has long been approached with the implicit attitude that it is a victimless crime. This is now changing fast, as it has become impossible to ignore the links between corruption, poverty, conflict, and human rights violations.

Alison Taylor and James Cohen, The future of business ethics: Hyper-transparency and other global trends, FCPA Blog

Ethical Problems Must Be Handled Fast, In Real Time

“The caliber of the decision maker is decisive—especially when an immediate decision must arise from instinct rather than from discussion.”

Kenneth R. Andrews, Managing Uncertainty: Ethics in Practice, HBR

Developing Leaders Supports Employee Engagement

“The third factor in “irresistible” management is leadership development: Organizations with high levels of employee engagement focus on developing great leaders. They invest heavily in management development and ensure that new leaders are given ample support.”

Josh Bersin, Becoming Irresistable: A New Model For Employee Engagement, Deloitte Insights

A New Leadership Algorithm is Required

“The definition of strong leadership is evolving. Several interviews discuss topics relating to updating the leadership algorithm or leadership mindset to enhance the overall capacity.”

Maureen Metcalf, What Top Leaders And Academics Are Thinking About Leadership In 2017, Forbes.com

Pressure on leaders is increasing to make good choices and ethical brand value is a key part of organizational success. A bad choice captured on video can go viral on social media, causing the value of a company to plummet in hours. Don’t let your most critical brand ambassadors and coaches (your leaders) use outdated ethical thinking. 

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Why Ethical Thinking Matters (Part 4)

By Linda Fisher Thornton

To celebrate 7 Lenses going into its second printing, this is the fourth post in a special series focused on Why Ethical Thinking Matters. In case you missed them, here are the previous posts in the series: Why Ethical Thinking Matters (Part 1),Why Ethical Thinking Matters (Part 2),and Why Ethical Thinking Matters (Part 3). Use the fresh perspectives shared in this series to guide your talent development plans for 2018.

You may already realize that ethical thinking is important, and if you do, I ask you to spread the word. To help you champion the cause in your organizations and on social media, I have included the business case below.

Ethics is an important part of brand value, so leaders need to be ready to model, implement, interpret and teach it. Teaching something to others and guiding them as they apply it requires a much higher level of skill than applying it only in one’s own work. To carry the company’s ethical brand value (EBV) forward, leaders will need to have mastered ethical thinking so they can guide others in how to use it. They will need to understand how ethics drives the economic engine of the company and the risks of a single ethical mistake that can reduce the company’s brand value in minutes. 

Leaders are ethical brand ambassadors. They need to be able to handle ethical challenges themselves, AND teach others throughout the organization

To be ready for the higher level requirements of  being an Ethical Brand Ambassador, leaders need clear ethical thinking. Here are some of the business reasons why that is so important:

Brand Value and Reputation Directly Impact Financial Results

“A business’s most valuable asset is its good name, its brand and reputation. In a recent survey released jointly by the World Economic Forum and the Fleishman-Hillard public relations firm, three-fifths of chief executives said they believed corporate brand and reputation represented more than 40% of their company’s market capitalization… Strong brand reputational value equals greater profits.”

Alexander F. Brigham Stefan Linssen, Your Brand Reputational Value Is Irreplaceable. Protect It! at Forbes.com

Ethical Business is A Powerful Consumer Trends

“…more sustainable, ethical, healthier modes of consumption that we’ve been tracking for years.”  

Trendwatching.com

Leaders Guide Employees to Ethical Action

“Leaders ought to be a crucial source of ethical guidance for employees and should at the same time be responsible for moral development in an organization.”

Mihelič, Lipičnik, and Tekavčič, in the International Journal of Management and Information Systems

Ethics is the Heart of Brand Value

“In order to retain credibility, branding needs ethics at its heart”

Joshua Jost, Is Ethics the Saviour of Branding? Ethical Corporation

Keeping ethics at the heart of brand value relies on leaders who do more than just understand ethical thinking and action – they also need to live it and teach it to others throughout the organization. 

Read the Next Post in the Series: Why Ethical Thinking Matters (Part 5)

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Why Ethical Thinking Matters (Part 3)

By Linda Fisher Thornton

To celebrate 7 Lenses going into its second printing, this is the third post in a special series focused on Why Ethical Thinking Matters. In case you missed them, take a look at Why Ethical Thinking Matters (Part 1) and Why Ethical Thinking Matters (Part 2).  I’m hoping the strategies shared in this series will give you a fresh perspective on your plans for developing leaders in 2018.

You may already realize that ethical thinking is important, and if you do, I ask you to spread the word. To help you champion the cause in your organizations and on social media, I have included the business case below.

Ethics codes and manuals are detailed but don’t provide high level direction on how to apply ethical values to decisions and actions. To make matters worse, the way we teach ethics is often low level, only based on laws and regulations, or oversimplified, describing whether something is “ethical or not” without exploring its ethical dimensions. 

Col Fernando Giancotti says in Strategic Leadership and the Narrow Mind: What We Don’t Do Well and Why – “Stepping up to a more comprehensive, less fragile ethic than the “good or bad” one is necessary to induce ethical, and not cynical, answers to the ambiguity and contradictions of our era.”

Leaders need a coherent ethical framework to help them navigate global and ethical complexity 

Giving leaders a robust framework for understanding ethical issues and choices is a must. The framework leaders use should be easy to remember so that they can recall it when they don’t have their materials at hand. They can’t lead well in a highly complex evolving global society without it. Here are some of the powerful benefits we gain when we meet the leadership need at a high enough level: 

Helps Leaders Remember and Apply Learning

“Coherence: Every part fits together. Every recall re-embeds the whole map.”

— David Rock, Why Leadership Development is Broken & How To Fix It Webinar, 2017

Avoids Guesswork

“What’s important is that having an ethical framework provides you with a basis for making difficult ethical decisions, rather than leaving you to struggle with each separate decision in a vacuum. It’s like the difference between building a house from a set of plans, and building it from guesswork, one piece of wood at a time.”

The Community Tool Box Chapter 8: Ethical Leadership,  Center for Community Health and Development, University of Kansas.

Provides a Clear Basis For Decision Making

“Ethical reasoning is hard because there are so many ways to fail…. Individuals must go through a series of steps, and unless all of the steps are completed, they are not likely to behave in an ethical way, regardless of the amount of training they have received in ethics, and regardless of their levels of other types of skills.”

Robert J. Sternberg, Cornell University, Developing ethical reasoning and/or ethical decision making

Fills The Gap Between “Wanting to Do the Right Thing” and “Knowing How”

“That persons with management responsibility must find the principles to resolve conflicting ethical claims in their own minds and hearts is an unwelcome discovery. Most of us keep quiet about it.”

Ethics in Practice, Kenneth R. Andrews, Harvard Business Review

Piecemeal leadership development, with no connection to a coherent framework, doesn’t “stick.” Worse, if we teach leadership and ethics separately, we can’t expect leaders to figure out how to integrate the principles on their own. Leadership development is only coherent if the ethical values are built in. 

Read the Next Post in the Series: Why Ethical Thinking Matters (Part 4)

 

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