Ethical Thinking is Intentional, Thoughtful and Applied

By Linda Fisher Thornton

One of the things we know about ethical decision-making is that we need to take the time to do it. But if we fill up every minute of the day with meetings, deadlines, emails and projects, when will we have time to think about the impact of our choices? 

How will we consider our decisions in terms of ethical values if we don’t take time to consider our decisions at all?

Rushing to a decision in response to perceived external pressures is a good way to make an ethical mistake. The thinking that leads to ethical choices is intentional, thoughtful and applied.

Intentional and Thoughtful

Some people tend to trust their “gut” and make very quick decisions that turn into highly visible ethical failures. Listening to our “gut” has a place in ethical decision-making but it has to be balanced with a more intentional way of thinking about our choices. If we instantly assess the situation based on our very human implicit biases (we all have them), we are not likely to make a fair and ethical choice.

We have to intentionally overcome those flaws in our thinking to make moral choices. Once we decide to use ethical thinking, we need to take the time to dig into grey areas and explore the potential long-term ethical impact of the different paths we could take. 

Applied

How do we tap into our “ethical brain?” According to Professor Joshua Greene, there is no specific place in our brains that is “moral.” He points out in The Moral Brain: A Multidisciplinary Perspective that “It’s now clear that the ‘moral brain’ is, more or less, the whole brain, applying its computational powers to problems that we, on nonneuroscientific grounds, identify as ‘moral.'”

As we practice resolving dilemmas we find ethics to be less a goal than a pathway, less a destination than a trip, less an inoculation than a process.   — Rushworth Kidder

There is no automatic setting or magic technique for ethical thinking. It is a thoughtful process. We have to apply ourselves – to  understand issues, explore their ethical implications, and choose a moral path. Watch for leaders and organizations who are embracing this process and reaping the benefits through improved ethical brand value. 

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Context Matters: What We’re Learning About Food

By Linda Fisher Thornton

New research is turning conventional wisdom about healthy eating inside out. This new research radically changes the way we think about nutrition and wellness and will completely change “best practices” in food-related industries. Here is a sneak preview:

WHOLE FOODS (WITH THE FAT) TEND TO HAVE MORE FIBER AND A LOWER GLYCEMIC INDEX 

“Fat and fiber tend to lower the GI of a food. As a general rule, the more cooked or processed a food, the higher the GI; however, this is not always true.”

Glycemic Index and Diabetes, American Diabetes Association

The reason it’s called “whole milk” has less to do with its fat content, than the fact that it’s comparatively unadulterated.

Roberto Ferdman, The whole truth about “whole milk”, The Washington Post

FOOD COMBINATIONS, LEVEL OF PROCESSING AND BRAIN RESPONSE ARE ALL IMPORTANT 

“Processed foods have an altered food matrix, which impacts their bioavailability.”

Hiip.com, What is the Food Matrix?

“Foods high in fat and carbohydrate are, calorie for calorie, valued more than foods containing only fat or carbohydrate and that this effect is associated with greater recruitment of central reward circuits.”

Supra-Additive Effects of Combining Fat and Carbohydrate on Food Reward, Cell Metabolism

INDIVIDUAL NUTRIENTS DON’T TELL THE WHOLE STORY

“The food matrix may exhibit a different relation with health indicators compared to single nutrients studied in isolation.”

Thorning et al., “Whole dairy matrix or single nutrients in assessment of health effects: current evidence and knowledge gaps,” American Journal of Clinical Nutrition

Applying the “food matrix” concept we learn that we can’t accurately assess nutritional impact based on breaking down individual nutrients in isolation from the whole. We have to consider what we added and what we left out. In other words, context matters. 

We need to see the whole picture to understand human wellness. Whole foods from nature have complex nutritional combinations and protections built into them that vanish when you strip out the fiber and fat. As Aristotle recognized ages ago (and we’re just now rediscovering) “the whole is greater than the sum of its parts.”

Questions For Discussion

  1. How are we already contributing to health and well-being through our food choices?
  2. Where should we adjust our practices to reflect what researchers are learning about the complex food matrix?
  3. What should we stop doing or change to support the long-term health and wellness of our constituents?

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Unleash the Positive Power of Ethical Leadership®

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Ethical Thinking Requires Dialogue

By Linda Fisher Thornton

Ethical leadership requires us to understand the context and embrace the natural complexity of issues. One of the pieces that we can’t be successful without is learning from the widely varying perspectives of others.

“Kohlberg believed, as did Piaget, that most moral development occurs through social interaction.”

Robert N. Barger, Ph.D., University of Notre Dame, A SUMMARY OF LAWRENCE KOHLBERG’S STAGES OF MORAL DEVELOPMENT

Thinking in a vacuum without considering the needs of others we may forget important elements of the decision-making process. Have you heard the expression “There’s no ‘I’ in team?” Maybe there’s also (metaphorically) no ‘I’ in ethical thinking when we need to understand complex issues.

In highly complex situations we need to listen to and learn from each other to get ethics right.

One person will be the most knowledgeable about laws governing our work, another will understand the trends and consumer expectations, yet another will ask hard questions to make sure we consider our constituents’ needs. Dealing with particularly complex issues demands an inclusive thinking process. Without any one of these important voices we may lose our way.

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©2018 Leading in Context LLC

 

 

 

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