5 Powerful Trends in Ethical Consumerism

20131120_112448By Linda Fisher Thornton

Customers are not separate from businesses any more – they are becoming part of the fabric of organizations in ways that meet their very specific needs. This week I describe 5 powerful trends in ethical consumerism that are changing the rules of business. To keep up with these trends, leaders will need a heightened level of ethical awareness and the ability to think ethically on many levels.

1. Customers want companies to build ethics into their brands.

 “In the pursuit of the nirvana that is GUILT-FREE CONSUMPTION, consumers are looking for brands to make SACRIFICES (so they don’t have to).”

Trendwatching.com Report Brand Sacrifice, October 2014

2. Customers are increasingly involved in brand marketing and promotion.

“Your consumer is your marketer.” 

PBS Frontline, Generation Like

3. Customers expect companies to care not just about their well-being, but also about society and the planet.

“Growing numbers of consumers can no longer escape an awareness of the damage done by their consumption: to the planet, society, or themselves.”

7 Consumer Trends to Run With in 2014, Trendwatching,com

 

4. Customers don’t want to be “talked at.” They want a deeper connection. Empathy is what customers crave.

“In 2014 we’ll hear more executives talk about the need to build empathy for customers…”

Bruce Temkin, Temkin Group, 14 Customer Experience Trends For Marketing 2014 at dmnnews.com

 

5. Customers are increasingly focused on health and well-being and seek companies and products that care.

“Many are aware that healthy eating can improve quality of life and extend longevity. Also, many are discovering food sensitivities and are looking to purchase “free from” products.”

The Top 10 Global Consumer Trends For 2014, Euromonitor International

 

These are powerful consumer trends that will drive business success in 2015 and beyond. This is the terrain of business leadership future, and it requires heightened ethical awareness and proactive ethical leadership. Get ready for business conversations that integrate ethics into all aspects of product development, customer service, marketing and leadership.

Business is changing. Let us know how Leading in Context can help you prepare. Info@LeadinginContext.com
 

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Bring proactive ethical leadership to life with the 7 Lenses™ book and Workshops

 

Unleash the Positive Power of Ethical Leadership™                                                                                                 LeadinginContext.com

©2014 Leading in Context LLC

5 Elements of a (Proactive) Ethical Workplace

By Linda Fisher Thornton

Last week I wrote about how to prepare for leadership future by staying centered in ethical values. Grounding our work in values is critically important but it’s not enough. There’s much more to being ready for the future of leadership than just staying aligned with positive values. This week I’m sharing a graphic about 5 other variables that need to be in place to build a positive ethical culturethe proper time orientation, focus, response, level and complexity.

5 Elements of the Ethical Workplace REV

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We believe that ethics, integrity and trust are critical to our success.

…But what are we doing to clarify them, to anchor our work to them, to teach our organizations how to apply them?

…Are we doing enough?

 Linda Fisher Thornton Named to Top 100 Thought Leaders in Trustworthy Business Behavior 2013

Top 100 Thought Leaders in Trustworthy Business For 2013 and 2014

7 Lenses™ Workshops Engage Leaders in Learning:

  • What it really means to lead with “integrity”
  • How to center daily work in ethical values
  • What is means to be morally aware and ethically competent
  • How to lead in ways that bring out the best in others
  • How to use clear ethical thinking and decision-making
  • How to build lasting trust
  • How doing all of the above transforms organizational results

“thought-provoking”       “fresh”         “powerful”        “relevant”

Ethics is not supposed to be boring. Bring it to life with a 7 Lenses™ Workshop or Webinar!

Scheduling Now for 2015:  Info@LeadinginContext.com

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics

2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
@leadingincontxt  @7Lenses  
 
© 2014 Leading in Context LLC 

 

Global Sentiment About Taking Responsibility

Ethics is GlobalBy Linda Fisher Thornton

We are beginning to “get the picture” globally that ethical responsibility includes much more than meeting minimum standards and avoiding fines and penalties.  These quotes from recent global surveys reflect the current sentiment about what it means to take responsibility in a global society:

1. Do More Than Meet the Minimum Standards

“91% of global consumers believe that companies must go beyond the minimum standards required by law to operate responsibly.”

Cone Communications/Echo Global CSR Study, May 2013

2. Use the Highest Integrity and Engage Employees

“Underperforming on high priorities: Engagement and Integrity, Business Importance versus Business Performance in 16 Trust Drivers – Global.”   

Edelman Trust Barmometer 2014 Annual  Global Study

3. Increase Profits and Improve Economic and Social Conditions

“84% believe a company can take specific actions that both increase profits and improve the economic and social conditions in the communities where it operates.”

Edelman Trust Barometer 2014 Annual Global Study

4. Take Care of the Planet and Society

“In a global survey of 30,000 consumers, 72% of people said that business is failing to take care of the planet and society as a whole.”

Accenture and Havas Media quoted in Trendwatching.com report Brand Sacrifice, October 2014

These surveys reflect increasing expectations for business leaders  – the expectations that we take responsibility well beyond managing our own Profits, to also improve life for People, support the success of Communities and protect the Planet. Profits and Corporate Social Responsibility are no longer seen as mutually exclusive ideals. 

Related Stories:

What is Integrity? Beyond “I’ll Know it When I See It”

Full Accountability For Ethics – The New Normal

522For more, see new book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

 

7 Definitions of “Good” (Why We Disagree About Ethics)

20140828_072156

By Linda Fisher Thornton

Why is it so difficult to agree on the right thing to do? One of the reasons we may not agree is that each of us may be using a different definition of what is “good.” Here are 7 different interpretations of what is ethically good, based on the framework in 7 Lenses: Learning the Principles and Practices of Ethical Leadership (2013). Which ones are you using in your leadership?

© 2013 Leading in Context LLC

© 2013 Leading in Context LLC

1 – Profit

Using the Profit Lens, we see what is “Good” in a money sense. Good means what is good for economic growth, good for income growth, and good for organizational growth.

2 – Law

Using the Law Lens, we see what is “Good” in a legal sense. Good means following all laws and regulations.

3 – Character

Using the Character Lens, we see what is “Good” in a morally grounded sense. Good means demonstrating character and integrity, and showing a high degree of moral awareness.

4 – People

Using the People Lens, we see what is “Good” for people’s well-being. Good means supporting people’s success and bringing out their best.

5 – Communities

Using the Communities Lens, we see what is “Good” for the health and well-being of communities. Good is what supports thriving families and provides needed community services.

6 – Planet

Using the Planet Lens, we see what is “Good” for the planet and nature. Good means protecting plants, wildlife and natural lands, and treating the planet and ecosystems that we depend on for our lives with care.

7 – Greater Good

Using the Greater Good Lens, we see what is “Good” in the broadest sense, at the highest level, for the longest-term. Good is what creates a peaceful, global society where people can thrive.

Which of these 7 Lenses do you use in your daily leadership? Hint: They’re all important for intentional ethical leadership.

 

Follow the Leading in Context Blog for weekly posts that help Unleash the Positive Power of Ethical Leadership™ 

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For more, see 7 Lenses (foreword by Stephen M. R. Covey). This practical guide to the future of ethical leadership takes us well beyond the triple bottom line to 7 different perspectives on ethical leadership, and provides 14 Guiding Principles that help us honor them all in daily leadership.

21 Question Assessment Based on the 7 Lenses™ Framework: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

Leading For Ethics Future? (Or Ethics Past?)

Ethical Leadership FutureBy Linda Fisher Thornton

We are expected to make ethical decisions in a rapidly changing global society, where there is increasing awareness of what “ethical” means. The question of where ethics is headed has been the focus of my research over the last four years.

I have learned that to be considered ethical, we must consider more constituents, honor more dimensions of ethics, and lead ethically through higher levels of complexity. How do we prepare for that? We reach higher and think longer-term.

Aim Higher and Farther Ahead

Strategies that may have worked in ethics five years ago will not help us now. To succeed, we need to broaden our worldview and expand the scope of what we consider to be “ethical territory.”  

We need to aim higher than legal requirements, in the direction that ethical expectations are moving, so that we can avoid falling behind. 

To keep up with rapid change, we need to aim higher and farther ahead.

When we aim higher, we reach for ethics of care, respect and inclusion, sustainable business and corporate social responsibility.

It is easiest to stick to “what has always worked,” but organizations that are doing well in ethics are intentionally adapting to the future as it unfolds. They are staying ethically competent through a commitment to continual (individual and organizational) learning.

Learn Faster Than the Pace of Change

We aren’t going to stay on top of changes in ethical expectations by just doing what we’ve always done. Keeping up requires constant vigilance.

Some people are still leading using the ethics of yesteryear. And that has consequences.

We can discuss and learn from the many ethical issues in the news. We can put preventive measures in place to be sure the mistakes of others don’t happen in our organizations. But we will need more than just negative examples to succeed.

The scope of what is considered “ethical territory” is broadening, so we need to advance our ethical competence faster than the pace of change. Let me repeat that – faster than the pace of change. 

We can never stop learning. We may become unethical just by doing “what we’ve always done” as the world changes.

When we stop learning, we may quickly become unethical by not changing as the world changes around us. Are we just working on our individual ethics (moral awareness, character and integrity), but not paying attention to interpersonal and societal ethics (respect, inclusion and care, service in communities, sustainability and the greater good)? Ethics is not a simple one-dimensional challenge, so to be ethically competent, we must stretch and learn every day.  

Successful ethical leaders are proactive about ethics and adapt to changing ethical expectations. They aim for ethics future, not ethics past.

Want to learn more?

Please join me, @leadingincontxt, as I guest host the #LeadWithGiants Tweetchat with @DanVForbes on Monday, September 8th at 7:00 pm EDT on the topic of Ethical Leadership.

Follow the Leading in Context Blog for more articles that help you Unleash the Positive Power of Ethical Leadership™ 

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For more, see the new guide book to ethical leadership future called 7 Lenses and the related 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

Is Your Leadership Net Positive?

By Linda Fisher Thornton

Generating an intentional positive ethical impact is the successful ethical leadership of the future, and it’s already here. The Forum For the Future describes it as net positive leadership – making a positive contribution to society and leaving things better than we found them. This commitment represents a higher level of ethical leadership than just preventing harm – we are preventing harm and adding value.

“The ambition of business has to change. From doing less harm to becoming net positive.”

Net Positive: A new way of doing business, A Report by the Forum For the Future, World Wildlife Fund and The Climate Group.

The net positive leadership concept is a natural extension of our changing awareness of the purpose of leadership. In the recently published book 7 Lenses, I describe how our understanding of the purpose of leadership has evolved over time from transactions to service and more recently to the greater good.

Fully-honoring-the (1)

In The Guardian article “Can a business really be net positive, and if so, how do we judge success?” Oliver Balch writes that “Any movement needs its champions, and net positive boasts a coterie of early cheerleaders, including Kingfisher and IkeaCoca-ColaRio Tintoand BT (on carbon).” As business leaders embrace the net positive movement, Oliver explains, they may discover that it is difficult to tackle becoming net positive in every aspect of the business at once – leaders in the net positive movement start with one area that is pivotal to their brand. 

There is the danger that some companies will promote their net positive progress in one area of the business while causing harm in other areas. As explained by Steve Downing in “How net positive could turn out to be net negative” “practitioners of net positive should confront the negatives in their policies and make them part of their story.” 

An ethics award and an ethics violation don’t net out to equal good ethics. One area of positive impact and one area of harm do not add up to net positive business.

“Net Positive” gives us new terminology for understanding the positive impact of our leadership. While it will be challenging to implement, it provides us with a stretch goal that will make our leadership more impactful. 

There is a very human side to the net positive equation that includes enhancing people’s lives and helping them grow. Take a moment to think about your daily leadership. Would the people and groups you lead describe it as “Net Positive?”

 

522 For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

How to Build an Ethical Culture

 

2013-08-06 18.38.33By Linda Fisher Thornton

Today I’m sharing hand-picked resources about how to build an ethical culture. The most recent one was just published this week by Government Executive magazine. They acknowledge complexity, and are based on performance improvement and ethical principles. 

This collection provides practical advice for how to build high trust cultures and keep the ethics conversation alive. Use it to create workplaces where people thrive and where “ethical” is a way of life.

Ethical Culture Building

How to Build a Strong Ethical Culture at Your Agency Government Executive (just published this week!)

Got Ethics? Are You Positive? Leading in Context Blog

Managing Ethical Leadership as a Performance System Leading in Context Blog

How Do We Achieve Corporate Integrity? Leading in Context Blog

5 Ways CEOs can Build an Ethical Culture Leading in Context Blog

Building an Ethical Culture (Webcast), ASTD, The Public Manager Webcast (Requires entering email address)

Ethical Leadership Culture: The Case of the Dissenting Senior Leader, Leading in Context Blog

Bringing Out the Best in People and Organizations, Leading in Context Blog

Well-Being is Trending, Leading in Context Blog

Having Meaningful Ethics Conversations

What is Ethical Leadership? Leading in Context Blog

Leading the Conversation About Ethical Leadership, Leading in Context Blog 

How Current is My Message About Ethics? Leading in Context Blog

Getting Past Murky Uncertainty Leading in Context Blog

Developing an Ethical Mindset

What Ethical Leaders Believe, Manifesto via ChangeThis.com

It’s Not About Us, Leading in Context Blog

15 Ways to Encourage Moral Growth in Leadership, Leading in Context Blog

Ethics Isn’t Finite: It’s Evolving, Leading in Context Blog

Trust Building

10 Things Trustworthy Leaders Do, Leading in Context Blog

Building Trust: What to Weed Out, Leading in Context Blog

Ethics and Trust are Reciprocal, Leading in Context Blog

Developing Ethical Leaders

Dealing With Complexity in Leadership, Leading in Context Blog

5 Leadership Development Priorities, Leading in Context Blog

Developing the Ethical Leader of the Future, Leading in Context Blog

522For more, see Linda’s book 7 Lenses 

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

5 Reports Say Business Ethics is Improving

5 Reports

By Linda Fisher Thornton

What do Deloitte, Strategy & PwC, Dow Jones, The Ethics Resource Center and LRN have to say about trends in business ethics? Get ready for some good news:

“A new era of the responsible enterprise may be here to stay.”

Chris Park and Dinah A. Koehler, “The Responsible Enterprise: Where Citizenship and Commerce Meet’, Deloitte University Press

 

“CEOs are increasingly seeking ‘good growth’ aligned with business ethics and sustainability.”

Dennis Nally, The Trust Agenda, Strategy and Business,  PwC Strategy& Inc.

 

“NBES 2013 reveals substantial good news about the state of ethics in American workplaces.”  “The steady and sharp drop in misconduct since 2007 suggests that something both fundamental and good is taking place in the way Americans conduct themselves at work. “

Ethics Resource Center, 2013 National Business Ethics Survey

 

“Fewer companies report ever having lost business to unethical competitors.”

Dow Jones Anti-Corruption Survey Report Results 2014

 

“Many steps forward, just a few back, and still a long way to go.”

LRN, 2014 Ethics and Compliance Program Effectiveness Report

 

While these reports hold very encouraging news, we must remember where we are. While overall business ethics is improving, it is improving from a low starting point.  It will take more time and intentional effort to get to where we need to be. 

Some business leaders have realized that proactive ethics meets constituent expectations, delights employees and leads to better overall organizational performance. These proactive ethical leaders build a culture based on high standards and positive ethical values and enable their organizations to live up to those standards every day. This is the future of business. Are your leaders ready?

Got Ethics? Are You Positive?

10 Forces Fueling the Values-Based Leadership Movement

Developing the Ethical Leader of the Future

 

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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

 

10 Forces Fueling the Values-Based Leadership Movement

By Linda Fisher Thornton

I believe that values-based leadership is gaining momentum. Recently I was asked to explain why I think so, and I thought I would share my answer in today’s blog post. Here are a number of trends that I see that are working together to fuel the movement toward leading with positive values.

Values-based leadership is gaining momentum, and it’s fueled by a convergence of positive trends.

These forces are coming from various directions and perspectives, all leading toward positive, proactive values-based leadership. See if you recognize any of them, and feel free to comment with your additions to the list.

 

ValuesBased Leadership TrendsFINALCrop

 

How do forward-thinking leaders define “doing well?” They don’t define it as simply reaching financial projections and avoiding lawsuits.  They define it as always leading with values. They define success in terms of mutual benefit – creating shared value for multiple stakeholders and making a positive difference. 

 

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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

 

Ethics Isn’t Finite: It’s Evolving

2013-07-05 20.36.26By Linda Fisher Thornton

As we strive to build ethical organizations, we must remember that our target is moving. As the world changes, ethical expectations change.

It would be easier to develop ethical leaders and build ethical organizations if ethics were a fixed destination. A point on the map. A line in the sand. But it’s just not that simple.

Ethical expectations are evolving.

As we learn more about the impact of our choices on others, society and the environment, ethical expectations are increasing. The changes reflect a better understanding of how we need to live on this planet we call home in ways that are sustainable in the long run.

Some leaders still mistakenly think about ethics in terms of short-term gains and losses, but the trend is toward thinking broadly and long-term about our choices.

Keeping up with evolving ethical expectations is a challenge that ethical organizations take on. They seek out information about consumer expectations and trends. They embrace meeting changing expectations as part of their leadership responsibility. They always want to know how they can improve.

The trend is toward thinking broadly and long-term about our choices.

Responding to evolving expectations helps organizations stay competitive. It helps them engage employees who want to make a difference. It helps them be ready for success in the future world of business. Because our understanding of ethics is always evolving, we must aim for where it’s headed, not where it’s been.


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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

5 Leadership Development Priorities

5 Leadership Development Priorities

By Linda Fisher Thornton

The recent post “It’s Not About Us” set a new daily record for the most views on the Leading in Context Blog. It described how our understanding of leadership has moved beyond a focus on the leader to a focus on creating shared value for others.

 

In a human development sense, our understanding of leadership has essentially “grown up” and moved past personal ego and a self-centered view of things.

This week, I want to share how the trends in our understanding of leadership are changing the fiber of what successful leadership looks like in organizations. If our organizations are not yet ready to respond to them, these trends should become our top priorities for leadership development.

5 Leadership Development Priorities

 

1.  Progressing from compliance-based ethics to values-based ethics.

TEACHING THE BEHAVIORS  WE WANT, NOT THE ONES THAT WILL BE PUNISHED

 

2.  Getting comfortable with volatility, uncertainty, complexity and ambiguity (V.U.C.A.).

PRACTICING WITH COMPLEX PROBLEMS IN REAL TIME USING V.U.C.A. STRATEGIES

 

3.  Thinking like global citizens in a world of connecting systems.

MANAGING ETHICS UP AND DOWN THE SUPPLY CHAIN, UNDERSTANDING SYSTEMS, APPLYING THE PRECAUTIONARY PRINCIPLE AND THINKING LONG TERM

 

4.  Embracing the responsibilities that come with leadership.

GOING BEYOND THE TRIPLE BOTTOM LINE, HONORING SEVEN DIMENSIONS OF ETHICAL RESPONSIBILITY

 

5.  Embracing the opportunities that come with leadership.

CHANGING LIVES, IMPROVING COMMUNITIES,MAKING A DIFFERENCE IN THE WORLD

 

While these 5 leadership development priorities may seem challenging, the good news is that by addressing them proactively we will also be enabling the overall success of our organizations.

Leading with values and taking responsibility broadly helps us adapt

The clarity we find in leading with positive values makes decision-making easier, and helps us adapt to the rising expectations in a global marketplace. We are no longer buffeted by every small change in the law, because we are aiming at a much higher level, the level of human values.

 


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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

 

 

 

 

Well-Being is Trending

Well-BeingBy Linda Fisher Thornton

Have you noticed that well-being is trending? It’s not enough just to provide fair pay and good work conditions any more. People want to participate in something meaningful and work in high-trust cultures where they can flourish. They seek out companies that care about their well-being.

Making Life Better

Josh Bersin of Bersin by Deloitte predicts in his article The Year of the Employee: Predictions For Talent, Leadership and HR Technology In 2014 that we will need to “re-imagine employee engagement in a new, integrated way” and seek to create “rewarding, exciting and empowering” experiences.

Our workplace focus is moving toward promoting general well-being.

We are beginning to focus on the wellness and happiness of the whole person, and are more aware of the importance of measures of success that incorporate overall well-being. Gallup.com has a Well-Being Index that shows trending levels of well-being over time. OECD publishes an annual “How’s Life?” Report that goes beyond financial measures to evaluate social well-being and progress. The Happy Planet Index  rates each country in the world on aspects needed for people to live long and happy lives.

Well-being is on the minds of consumers as well. Trendwatching.com comments in Internet of  Caring Things that consumers will “lavish love and attention on products, services and experiences” that actively care for their well-being and the well-being of their loved ones.

The Ethics Factor

Positive, intentional management of ethics in organizations supports the overall well-being of employees, customers and communities. Ethics also gives organizational metrics a boost. When we treat people well, we bring out their best.

Ethical leaders support the well-being of those they lead and serve.

Happy people who trust their ethical leaders tend to be more engaged, more creative and more productive. 

Paying attention to well-being makes sense.

In this case what’s good for employee well-being is good for the well-being of the organization too. 


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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

Got Ethics? Are You Positive?

Got Ethics? Are You Positive?

By Linda Fisher Thornton

Is your ethics training focused on positive values? In spite of all the bad news you’ve seen in the media about ethics, we don’t build ethical cultures by focusing on the negative. Let’s face it – thinking about fraud, embezzlement and conflict of interest won’t make us better leaders. But that’s what many of us are focusing on in our organizations.

The future of ethical leadership is intentional, proactive and positive. 

We need to stop focusing on NEGATIVE examples (what we don’t want) and start focusing on what ethical leadership looks like in action (what we do want). Ethical leadership at its best looks POSITIVE. That’s where we need to be focused in our conversations and our leader development.

Only by intentionally focusing on positive ethical values are we ethical leaders. 

Only by intentionally focusing on positive ethical values do we create ethical workplaces.

Operating in the realm of values means shaking off the temptation to become fixated only on laws and regulations. Laws and regulations are there to remind us of the minimum standards. We need to focus on the higher level values that should guide our work. Operating in the realm of values includes:

  • Having a positive vision of how values can transform our leadership and our organizations
  • Clearly understanding and communication the ethical behaviors we want people to use
  • Making day-to-day decisions based on positive ethical values

Being ready for the future of ethical leadership requires shaking off a compliance based mindset and operating in the realm of values. 

Have you “got ethics?” Is your ethics based on positive values?


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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

Case Study: Overwhelmed

OverwhelmedBy Linda Fisher Thornton

“The issue of the overwhelmed employee looms large” according to Josh Bersin, Bersin by Deloitte. (Are You an Overwhelmed Employee? New Research Says Yes, LinkedIn, March 11, 2014). Employees are having a hard time managing an overload of information and tasks, and the problem is not getting any better as technology use continues to increase.

Have you ever gone to your manager to ask for help prioritizing your tasks? Usually we try to avoid it, and do it only as a last resort when we are overwhelmed. It may surprise you to know that how managers answer gives us a clue about their priorities, ethics and values. Let’s listen in as a manager responds to an overwhelmed employee who has come to her for help. 

Take 1

Employee Request: I’m working on 10 major projects, and all of them have tight deadlines. I’m getting behind and I’m not sure which ones are the highest priority. Can you help?

Manager Response:  They’re all important. I’m sure you’ll figure out how to get them all done.

Ethics and Values Insights: This manager has probably not communicated a set of values that should guide the employee’s work. She may not know how to prioritize the tasks herself, and is therefore not able to help her employee. Worse, she shows no compassion for the stress the employee is feeling, and the courage it must have taken to be willing to ask for help. She does not demonstrate respect or care for the employee or her work.

Without guiding values and a formal way to decide on priorities, work is overwhelming and lacks meaning.

Take 2

Employee Request: I’m working on 10 major projects, and all of them have tight deadlines. I’m getting behind and I’m not sure which ones are the highest priority. Can you help?

Manager Response:  There is a lot going on. Let’s take a look at your projects and how they support our top three department goals. Projects that support our top department goals will almost always have the highest priority, regardless of the deadlines… (reviews projects with employee). So that makes these two your top priorities. Let’s go back to the internal clients on these three lower priority projects to renegotiate the time frames.

Employee: That will help a lot, but both of those top two projects are due in the next three weeks. It will still be a challenge to get everything done.

Manager:  Give it your best effort this week and keep me posted on how it’s going. If you find that you still need help, I’ll see if someone from the product team can pitch in and help you one day a week. 

Ethics and Values Insights: This manager shows compassion for the stress the employee is feeling and offers to help, showing care and concern. She clearly knows the department’s priorities and sees her leadership role as enabling the success of her employees. It is clear that she values this employee and sees enabling her success as a leadership priority. Her leadership is based on the ethical values of respect and care.

With guiding values and a formal way to decide on priorities, work seems manageable, and employees feel valued. 

Dale Carnegie’s report “What Drives Engagement and Why It Matters” (White Paper, 2012) revealed that a “caring” manager is one of the key elements that drives employee engagement. So managers, let’s remove “It’s all important. I’m sure you’ll figure it out” from our vocabularies. It not only lacks respect and care, which are important ethical values, it also signifies that we are overwhelmed and incapable of helping employees sort things out.


522

For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

 

How Do We Achieve Corporate Integrity?

Corporate IntegrityBy Linda Fisher Thornton

To achieve corporate integrity, we must do a number of things well. We need to have a clear message about what taking responsibility for ethics means to us; clear expectations for what it looks like in our organization day-to-day; and a congruent system for managing for ethical performance. 

There is a current ethics trend away from a “push” mentality when it comes to learning about ethics (making people do it) to a “pull” mentality (making it positive so that people will want to do it). Taking on a “pull mentality” involves creating a positive ethical environment, which includes:

  • Reaching beyond laws and regulations (they represent the punishment threshold, not ethical business)
  • Reaching for ethical values – respect, care, trust, doing good and avoiding harm

There are specific actions that we must take to develop a positive ethical culture where our ethics message and our day-to-day actions are clearly aligned. The 7 actions listed below are some of the most important ones to take on the journey to corporate integrity.

Companies With Corporate Integrity Develop:

  1. An ethical leader’s mindset.
  2. A multidimensional understanding of what ethical responsibility means in a global society.
  3. An ethics message that we keep current as times change.
  4. An awareness that profitability is not an ethical value and decisions about money must always be balanced with ethical values. 
  5. A well-informed leadership team that knows what leading ethically looks like in action.
  6. A quick response to problems, and full accountability for ethical behavior. 
  7. A consistent and integrated performance system that rewards ethical behavior.

 

 

 

522

For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 

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