The Bottom-Line Benefits of Sustainability (Written By a CFO)

Selling the sustainability mindset within your organization may require some preparation and persistence. Not all C-suite leaders may be convinced that sustainability will pay off for the company in the long run, and CFOs may be particularly hard to convince.

Kurt Kuehn (CFO of UPS) has written a great blog article, “Five Ways to Convince Your CFO That Sustainability Pays” (online at Greenbiz.com) with practical advice to use when demonstrating the tangible bottom-line benefits of sustainability to your CFO.

 

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For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?
 
  7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
  2014 Axiom Business Book Award Winner 
  About 7 Lenses
 
 
Info@LeadinginContext.com  @leadingincontxt  @7Lenses

© 2010 Leading in Context LLC 

About Linda Fisher Thornton
Linda Fisher Thornton is Founder and CEO of Leading in Context, and author of the award-winning book 7 Lenses. She teaches as Adjunct Assoc. Prof. for University of Richmond SPCS. She is leading a movement to help leaders and organizations Unleash the Positive Power of Ethical Leadership.

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