It’s Not About Us

By Linda Fisher Thornton 

You may have noticed that society’s expectations of us as leaders are continuing to increase. Consumers prefer to choose companies that genuinely care about their well-being. Employees want to work for companies that treat people well, do meaningful work and give back to the community. To survive in this new land where ethics is key to success, we must understand that it is not all about us.

Its Not About Us

In a human development sense, our understanding of leadership has essentially “grown up” and moved past personal ego and a self-centered view of things.

Leadership may have once been defined by eloquence, power, or charisma, but today’s successful leadership is defined by creating value for others.  In a human development sense, our understanding of leadership has essentially “grown up” and moved past personal ego and a self-centered view of things. It has progressed from being “all about us” to being about our long-term impact on others.



What does this less self-centered view of leadership look like in action? It looks like this in a typical day:

  • Talking with employees, customers and other stakeholders to learn their deepest needs
  • Treating everyone with respect
  • Asking how we can make things better for those we lead and serve
  • Being open to change, adapting quickly, and staying competent (because these things define how others experience our leadership)
  • Keeping ethics at the center of everything we do and every decision we make

We need to avoid thinking that it’s all about us. Today’s less self-absorbed leadership is all about proactively and ethically creating value for others.


For more, see Linda’s book 7 Lenses and the 21 Question Assessment: How Current is My Message About Ethics?

7 Lenses is a Bronze Axiom Business Book Award Winner in Business Ethics41cEVx-Tu4L._SY344_BO1,204,203,200_
2014  Bronze Axiom Business Book Award Winner 
About 7 Lenses  @leadingincontxt  @7Lenses

© 2014 Leading in Context LLC 


About Linda Fisher Thornton
Linda Fisher Thornton is Founder and CEO of Leading in Context, and author of the award-winning book 7 Lenses. She teaches as Adjunct Assoc. Prof. for University of Richmond SPCS. She is leading a movement to help leaders and organizations Unleash the Positive Power of Ethical Leadership.

5 Responses to It’s Not About Us

  1. Pingback: The Best of Lead With Giants April 2014

  2. Here are two resources that might shed light on your question about the organizational perspective.

    Understanding and Preventing Ethical Leadership Failures –

    Managing Ethical Leadership as a Performance System –

    Thanks for your question!


  3. Thanks for your thoughts Jeff!


  4. Very interesting indeed!
    However, I am wondering how this shift can take place in an organizational perspective? Is it possible to achieve such change in a bureaucratic system or any other system concentrating executive power among very few of its members?


  5. jeffmowatt says:

    Of course. In Crimea 11 years ago, the man who began with a concept of doing business for people over profit reflected on those excluded from the information age.


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