Leading With Values During the Pandemic

By Linda Fisher Thornton

As we all grapple with the pandemic, I am grateful to see so many businesses sharing resources and ideas freely and finding a way to do some good for others. Our current challenges can only be managed with everyone pulling together to make good choices.

Today I’m sharing three key values that should drive our decision making at this time when everything we carefully planned has been turned upside down.

Well Being is Paramount

During a pandemic, leaders must put the well-being of employees, customers and other stakeholders ahead of profits and administrative routines. While offering paid sick leave to part time employees may be an unplanned cost, allowing part time workers to take paid sick leave would increase the chances that they will stay home when sick.

Keeping Values at the Center of Our Decision Making

Leaders have an obligation to make decisions that respond to the human need employees have for protecting themselves and caring for children, spouses, parents and other loved ones.

Three ethical values that are particularly important for leaders to demonstrate during a pandemic are Do No Harm, Demonstrate Care and Communicate Transparently.

Do No Harm
• Act before anyone in the organization becomes infected and work toward the goal of no one becoming infected
• Minimize employee travel, take in-person gatherings online and take other precautions
• Look for ways to make it likely that sick employees will be able to stay home and not infect others

Demonstrate Care
• Help people learn how to prepare themselves.
• Adapt policies to support people who are quarantined or sick or caring for loved ones
• Maintain a sense of community to support each other during the crisis

Communicate Transparently
• Keep people informed about changes and why they are being made and communicate new procedures
• Include how the changes will benefit them
• Help people understand what they need to do

Leaders and organizations who apply all of these values during a crisis demonstrate that they care about their employees and customers. Knowing that precautions are being taken and that they will be kept informed will help employees manage their fear and move forward with what they need to do. To get the tactics right, leaders will need to keep values central to their decision making and demonstrate a high level of flexibility and concern for others.

See Linda Fisher Thornton’s advice for HR Managers in the April Issue of Virginia Business.

About Linda Fisher Thornton
Linda Fisher Thornton is Founder and CEO of Leading in Context, and author of the award-winning book 7 Lenses. She teaches as Adjunct Assoc. Prof. for University of Richmond SPCS. She is leading a movement to help leaders and organizations Unleash the Positive Power of Ethical Leadership.

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